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Leica Introduces the Most Amazing Leica Yet

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Hot on the heels of the Jony Ive (RED) Leica M (and a response to the ultra-Veblen Hasselblad Lunar), Leica have announced the Downton Leica, the most amazing Leica yet.

Much like the real Downton Abbey, the Downton Leica is an anachronism, a bloated relic from an earlier age. Set upon a spectacular 1,000 acre estate, the Downton Leica is the largest Leica ever, with over 300 rooms, 72 fireplaces, servants quarters, and a library filled with things called books.

Leica spokesperson Henry Heinrich said, “Like all special edition Leica’s, the Downton Leica has no relation to photography. We are simply cashing in our outsized reputation to fleece the status-seeking one percenters. It’s all good, however, as sales of special edition Leicas help keep the costs of our standard cameras at reasonable levels.”

Fittingly, the Downton Leica is not for sale, because you’re not good enough.

* “Veblen” is 19th century-speak for “bling”. A tip of the powdered wig to Mike Johnston The Online Photographer for his erudition.

2 COMMENTS

  1. I love that comment: “Like all special edition Leica’s, the Downton Leica has no relation to photography. We are simply cashing in our outsized reputation to fleece the status-seeking one percenters…”

    Same can be said to the NCN 2013 Camera of the Year – Hasselblad Lunar.

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