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I Thought I Saw a Unicorn: Canon 7D Mark II

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After some intense media re-training, our good friend and drinking buddy Kawasaki Suzuki, Canon Midsize Project Manager, has agreed to an interview. While we hoped to get the skinny on the 7D II, Suzuki’s new media training skills made it very difficult to get any useful information about the rumored update to the ancient 7D. Still, we tried. Here’s our report:

NCN: So when is the 7D II coming out?

Suzuki: “We’re not at liberty to discuss future product plans.”

 

NCN: We heard at NAB in April.

Suzuki: “We’re not at liberty to discuss future product plans.”

 

NCN: And that you are choosing NAB because the 7D II is going to have killer 4k video.

Suzuki: “We’re not at liberty to discuss future product plans.”

 

NCN: Will the 7D II incorporate the dual pixel CMOS AF used in the 70D

Suzuki: “We’re not at liberty to discuss future product plans.”

 

NCN: We heard that the collapse of the point-and-shoot market due to the invasion of smartphones has forced Canon’s retreating to full-frame cameras, reserving APS-C to beginners. That’s why the 7D Mark II took so long. Is that true?

Suzuki: “We’re not at liberty to discuss future product plans.”

 

NCN: Will the 7D II demonstrate Canon’s commitment to APS-C, despite the fact that nearly all of the current APS-C (EF-S) lenses are variable aperture kit zooms.

Suzuki: “We’re not at liberty to discuss future product plans.”

 

NCN: Will the 7D Mark II incorporate any of the technology/market lessons learned by the EOS-M?

Suzuki: “We’re not at liberty to discuss future product plans.”

 

NCN: Will the 7D Mark II be mirrorless?

Suzuki: “We’re not at liberty to discuss future product plans.”

 

NCN: Will it retro-styled like the Nikon Df, Olympus OM-D, and everything that Fujifilm makes?

Suzuki: “We’re not at liberty to discuss future product plans.”

 

NCN: Will it be a melted plastic blob with looks that only a mother can love, like all Canon cameras?

Suzuki: “We’re not at liberty to discuss future product plans.”

 

NCN: We heard that it will be 800 megapickles.

Suzuki: “We’re not at liberty to discuss future product plans.”

 

NCN: And that it will have the best food mode, ever.

Suzuki: “We’re not at liberty to discuss future product plans.”

 

NCN: And that it will run for weeks on two Ray-O-Vac AA batteries.

Suzuki: “We’re not at liberty to discuss future product plans.”

 

NCN: And that there’s going to be a slot, on the left hand side, where you can store two sticks of chewing gum.

Suzuki: “We’re not at liberty to discuss future product plans.”

 

NCN: Why didn’t you make a small compartment for peanuts? Or cashews? We love cashews.

Suzuki: “We’re not at liberty to discuss future product plans.”

 

NCN: Come on Kawasaki! It’s NCN!

Suzuki [visibly nervous]: “We’re not at liberty to discuss future product plans.”

 

NCN: We had some good times in the past, didn’t we?

Suzuki: “We’re not at liberty to discuss future product plans.”

 

NCN: What happened to you? Are you a robot?

Suzuki [blinking eyes repeatedly]: “We’re not at liberty to discuss future product plans.”

 

NCN: Let’s go get a drink.

Suzuki [perspiring]: “We’re not at liberty to discuss future product plans.”

 

NCN: Come on! For old time’s sake!

Suzuki [trembling]: “We’re not at liberty to discuss future product plans.”

 

NCN: We’ll buy the first ten rounds…

Suzuki [looking around furtively]: “OK.”

 

Stay tuned as NCN continues to “investigate” reports of the 7D Mark II.

 

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1 COMMENT

  1. I knew Suzuki-san, and he’s a party animal. Keep up the good work. By the 10th round, he’ll definitely spill the goods.

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